Subscribe to the Wise Woman Blog!

Subscribe in a reader

Subscribe by email:


Add to Google

Your Small Business e-Commerce Solution

Many of my clients want to have some type of e-commerce solution on their website, whether they’re selling a few info-products or setting up an e-commerce store. Understanding how e-commerce works and all its pieceparts can be difficult.  What’s the best shopping cart for my small business? Why do I need a gateway? Should [...]

Should You Barter?

While attending a meeting of the Women’s Initiative last week, I had the opportunity to briefly mentor some new entrepreneurs. The subject of barter came up as a strategy to get new customers and clients. I had to advise against overuse of the strategy, no matter how tempting it seems when you’re first starting [...]

Keeping on Top of Time

It’s a quiet day in my neck of the wood…or ocean, if you will. It’s very warm, which means the hoards from San Jose are flocking to the beach.  I am very grateful to see them. Where there are tourists, even “day-trippers,” there is money being spent. As I ran my errands today, I got [...]