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Does Social Networking Belong in Your Business Plan?

Over the past month, I’ve noticed that many women entrepreneurs are writing about doing their business plans.  Bravo!  If you want a strong, successful business, having a living business plan is very important!

Living Business Plan

What’s a living business plan? It’s a plan that you actually, use, update, get coffee on, thumb through and scribble all [...]

Do You Need a Plan for Social Networking?

The short answer is, “Yes, you need a plan for social networking.”

Now for the longer answer!

Four Steps to Your Social Networking Plan

1.  Your marketing plan is part of your over all business plan. Remember that marketing is letting people know about your business and how your product/service can solve their problem.  It is NOT your [...]

Pruning and Weeding Your Small Business

                                                                     There’s a sign in my garden that says, “If you give a weed an inch, it will take a yard.” 

I need one of those signs for my business, too.  How often do I get caught up in a new, bright shiny object?  I drop everything else to pursue, and then don’t pay attention to something I [...]