Subscribe to the Wise Woman Blog! | I finished reading Freefall: America, Free Markets, and the Sinking of the World Economy by Joseph E. Stiglitz, a Nobel-winning economist. I highly recommend it to get an understanding of what happened to the economy and what we need to do to make it better in the future. One of the many salient points [...] My name is Casey Dawes and I am a serial entrepreneur. I’ve had good businesses, bad businesses and businesses in between. My current business has been all of the above over time. But quitting isn’t an option. Falling down flat on my face is not pretty, but sometimes it happens. As the old song goes, [...] Most women business owners that I know don’t begin their business with a full-blown business plan. They have ideas, concepts, dreams and a desire to spend more time with their family. And so they begin. I did the same. Like many women business owners, I began my business while I had a full-time job and [...] Many business imperatives have been like shifting sand over the last year. As 2009 closes and 2010 begins, however, some trends and directions are starting to emerge that the woman business owner in Silicon Valley needs to pay attention to. Large employers are shifting to more temporary workers and firms. That doesn’t only include administrators [...] Over the past month, I’ve noticed that many women entrepreneurs are writing about doing their business plans. Bravo! If you want a strong, successful business, having a living business plan is very important! Living Business Plan What’s a living business plan? It’s a plan that you actually, use, update, get coffee on, thumb through and [...] | "The SEO Basics Guide is amazing. Just started reading, and I’m already blown away." Chris Campillo 2011 Golden Heart® Finalist – Sail Away |