Comments for Wise Woman Shining

Comment on Small Business Operations: How Quiet Is Your Spa? by sunhot

sunhot — Sun, 27 Mar 2011 08:09:37 +0000

Hotels can be the worse as essentially if a person’s sleep is disturbed, the product at the core which is sleep is destroyed and that customer will leave.
Hotels need to ensure they have policies in place, some hotels do not even have a night member of staff on duty.

Comment on SEO Tip: How to Improve SEO with Google Places by Casey Dawes

Casey Dawes — Sat, 05 Feb 2011 17:06:01 +0000

Good for you, Sherri. I know it will help! I hope your business is doing well. How’s triathalon training going?

Comment on SEO Tip: How to Improve SEO with Google Places by Sherri Goodman

Sherri Goodman — Fri, 04 Feb 2011 03:58:15 +0000

Great tip Casey! I set up my Google Places Listing in a few minutes. Hopefully, it’ll give my business more visibility.

Comment on What’s Your Cost per Sale? by Casey Dawes

Casey Dawes — Sat, 10 Jul 2010 22:08:57 +0000

Great thoughts! One comment I received via LinkedIn was from a woman who paid over $14,000 for one qualified lead! She considered it an expensive education investment.

Comment on What’s Your Cost per Sale? by GThomas

GThomas — Fri, 09 Jul 2010 03:36:21 +0000

For the most part I agree but sometimes it’s worth looking at it from a wider perspective. If your sales ratio is 1:1 but your focus for that marketing effort was to gather leads, than that fact that you broke even is a good thing. And for some companies, looking at the lifetime value of a customer is more beneficial than just the initial sale. For instance if the typical first-time purchase provides you $50 in revenue but you plan to work your first-time customers into purchasing an ongoing program with you that might on average bring you $2,500 in sales for that one customer, than maybe a 1:1 ratio is not so bad. But your point is solid. Look at all your advertising efforts from a cost-per perspective so you can make decent comparisons and cut what is not working and expand what is!

Comment on Vegetarian Lasagna Recipe by Jen Berkley

Jen Berkley — Tue, 25 May 2010 05:14:38 +0000

Thx for the inspiration! I, too, have used cottage cheese in my lasagna for years…much better! This approach to lasagna could be a perfect meal for my ‘multi-vore’ family: one vegetarian and two carnivores!

Comment on CA Women Entrepreneurs Write Your Legislators! by Casey Dawes

Casey Dawes — Fri, 05 Mar 2010 00:25:08 +0000

Setting the record straight:
In response to the letter that I wrote him, Assemblymember William W. Monning wrote, “In response to the Governor’s 2010-11 State Budget proposal, there was misinformation circulated that the Senate Democratic alternative budget would include increased withholding on taxes to be collected by independent contractors. However, to date, increasing the tax withholding has not been proposed in any piece of legislation.”

Comment on Where is the Power in Social Networking? by caseydawes

caseydawes — Fri, 12 Feb 2010 19:15:09 +0000

The list is a good start for social networking, although I’m not sure that I agree that all of them are “Powerful.”

I got a chance this morning to be on an Internet Radio Show (http://www.blogtalkradio.com/viewsfromthetop) thanks to the amazing owner of Empower Me!’s owner, Adrienne Graham. We were joined by Kelly Hoey of 85Broads.com .

We talked about a few things that apply, no matter what networking group you are talking about — either online or off. Three key takeaways:

1. Know your purpose in joining the group. Does it match the purpose of the organization? (Hint to networking groups–be clear in stating your purpose.)

2. Participate ACTIVELY. This is key.

3. Evaluate your return on investment of money and time after 3-6 months of ACTIVE participation. (That means you can’t just pay your money, get your membership card or email) and complain that you haven’t gotten any customers!

Great discussion — more comments?

Comment on Where is the Power in Social Networking? by A.Michelle Blakeley

A.Michelle Blakeley — Thu, 11 Feb 2010 00:38:15 +0000

I couldn’t agree with you more… women need to think BIGGER. However, there is definite power in women entrepreneurs; at least according to the stats (A study by the Center for Women’s Business Research shows that women now own 40 percent of private firms, women-owned businesses generate about $3 trillion in revenue and employ 16 percent of the workforce; making them significant players in the national economy. In addition, the study found that 85 percent of women surveyed do not believe being a woman is detrimental to their business success, and 32 percent believe being a woman is beneficial.)

Why wouldn’t we capitalize on that power by networking and collaborating? Whether it be inclusive or exclusive, the results would be beneficial. Ultimately, you are correct. Our (women) networking efforts should be well-balanced with industry focused sites, professional sites, etc. as well as women focused sites. The list was simply meant to provide additional resources.

Be well,
AMB

Comment on The Trouble with Brains in Small Business by Making The Best Better Team

Making The Best Better Team — Wed, 17 Jun 2009 03:42:02 +0000

I like your thoughts on this. You can certainly learn from other people, appreciate the differences, and use these to help your business grow. A business coach is more or less someone like that – someone who can offer you a fresh perspective on your business and how you can make it better.