Women are starting new businesses in record numbers. As they move from corporate America to following their own dream, however, they find that they are taking on tasks that they may be unfamiliar and uncomfortable with — in particular sales and marketing. To add to that the marketing and sales arena is in a [...]
| When I do business plan consulting, one of the most painful areas for some women business owners to review is their financial reports, including Profit and Loss, Balance Sheet and Cash Flow reports. These are vital reports for every business owner to review, and the entrepreneurial woman is no exception. This week I ran [...] It’s a quiet day in my neck of the wood…or ocean, if you will. It’s very warm, which means the hoards from San Jose are flocking to the beach. I am very grateful to see them. Where there are tourists, even “day-trippers,” there is money being spent. As I ran my errands today, I got [...] | 
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