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I’ve got two business alliances in the works in two different segments of my business. In this economy, business alliances are going to need to be vital components of your business development strategy. Why? Because they help you expand your marketing and credibility reach. By working with another business owner, whether woman or man, you are able [...] Women are starting new businesses in record numbers. As they move from corporate America to following their own dream, however, they find that they are taking on tasks that they may be unfamiliar and uncomfortable with — in particular sales and marketing. To add to that the marketing and sales arena is in a large [...] When I do business plan consulting, one of the most painful areas for some women business owners to review is their financial reports, including Profit and Loss, Balance Sheet and Cash Flow reports. These are vital reports for every business owner to review, and the entrepreneurial woman is no exception. This week I ran across a [...] |
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