| Let’s face it. The economy is still shaky. Here are two tips to help you through by improving your referral business. Spend your marketing dollar wisely. In order to do that, you need to know what marketing channels (places where you’re spending time or money to promote you company, products and services) are being [...] My husband and I visited Nevada City for their Victorian Christmas this weekend. While we were there, we went into one of our favorite shops, The Tanglewood Forest. When we got to the shop, there was a line in front of the door. While some people passed by, most of us were willing to [...]  I’d like to introduce Wendy Wise, woman entrepreneur and owner of Naughty Niceties. She sells, well….naughty products! (Kind of like my friend, Chrystal, who owns Bliss Connection.) Recently Wendy’s been getting a lot of email requests from Testy, North Carolina. (The name of the town has been changed to protect the randy folks who live [...] Many of my clients want to have some type of e-commerce solution on their website, whether they’re selling a few info-products or setting up an e-commerce store. Understanding how e-commerce works and all its pieceparts can be difficult. What’s the best shopping cart for my small business? Why do I need a gateway? Should I [...] Here’s the continuation of “Five Ways to Sell So Price Doesn’t Matter.” 3. Listen for your prospect’s true objection. Listen, price is an easy way to object to being sold something. Have you ever been accosted by one of those kiosk salespeople in malls? I’ve gotten sucked in a few times because the item is [...] | |
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