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| For an author, a blog is an important marketing tool. But if you look at many author’s blogs, you’ll find that the blog is directed toward other writers, rather than the readers we need to enjoy our stories. While readers are interested in the writer’s craft to a certain extent, they don’t particularly care [...] December 1st, 2011 | Category: Author Marketing | Leave a comment As romance writers prepare for the RWA Conference at the end of the month, conversation naturally turns to business cards. What’s the best business card advice for a new writer? Here’s some tips from the business world with a little dash of creativity for the writer. Brainstorm your tagline or the theme of the [...] So, you’re an about-to-be-published author. Congratulations! Now the hard work begins. Not only do you have to revise the book according to your editors specifications, you need to develop an author marketing plan. Where do you start? With your web site, of course. While I was at the RT Convention, I attended a workshop called [...] Even before you pitch your first novel, it’s important for authors to think about marketing. Why? Because, like it or not, publishing houses want you to help market your book. If you’ve already thought about your brand (or niche) and put some effort into marketing, that may tip the balance in your favor. So where [...] February 5th, 2011 | Category: Author Marketing | Leave a comment |  "The SEO Basics Guide is amazing. Just started reading, and I’m already blown away." Chris Campillo
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